September 6th 2023

Hörður Bender has dedicated his life to the care of Icelandic horses, a truly unique breed that has maintained its pure bloodline for centuries. These horses have lived in isolation on the rugged terrain of Iceland for over a millennium, and the country’s strict breeding regulations dictate that once a horse leaves, it can never return.

Surrounded by these magnificent creatures against the backdrop of Iceland’s untamed landscapes, Hörður’s life takes on a profound and rugged beauty that is hard to find elsewhere. There’s a powerful connection between these hardy horses and the harsh, unspoiled Icelandic wilderness that’s difficult to put into words but is deeply felt by anyone who has the privilege of visiting this land of fire and ice.

To stay warm during the chilly autumn days in this challenging environment, Hörður turns to our Floki Fleece Jacket. Named after Floki Vilgerðarson, the fearless Viking explorer credited with discovering and naming Iceland, this jacket embodies the spirit of adventure and resilience. Crafted from the renowned Steiff® Teddy fleece, it provides a comforting embrace with its plush handfeel, and it’s made from a premium blend of wool and cotton, ensuring both warmth and durability.

Notably, in Iceland, there is only this one breed of horse, making it an integral part of the nation’s identity and culture. The remarkable bond between the Icelandic people and these horses, forged in the harsh crucible of this rugged land, is a testament to the enduring spirit of both.