These communities, deeply rooted in their traditions, are known for their mastery of weaving and embroidery—skills that have been passed down through generations. “Qichwa,” meaning “valley” in the indigenous language, reflects their connection to the Andean highlands and distinguishes their unique cultural identity from the broader “Quechua” term. Life in Chinchero, a picturesque village located 3,800 meters (12,500 feet) above sea level in the Sacred Valley of Peru, revolves around the intricate art of textiles. Known as the “birthplace of the rainbow” for its stunning natural beauty and vibrant cultural traditions, Chinchero is a hub of weaving and embroidery. The Qichwa people draw inspiration from their natural surroundings, incorporating symbols of resilience, biodiversity, and harmony into their work. The fabrics for THE QICHWA BAG PROJECT exemplify this dedication. Weaving and embroidery alone take over four weeks of meticulous effort, not including the time-intensive process of hand-spinning and naturally dyeing the yarns. The dyes are derived from plants, cochineal insects, and minerals, ensuring vibrant, environmentally conscious colors. The weaving process uses traditional backstrap looms, an ancient technique requiring exceptional skill and patience. Each fabric is carefully crafted to ensure durability and beauty, reflecting the artisans’ unparalleled expertise. This technique cannot be replicated by machines, making each piece a true labor of love.